Marketing Analyst

Company: Paladin
Location: Lancaster
Posted on: November 22, 2021

Job Description:

Paladin is partnering with a leader in the supplement and nutrient manufacturing space looking to add a talented Marketing Analyst to their team. The ideal candidate will have 1+ years of professional experience or a strong internship in marketing analytics or integrated marketing. This role is ON-SITE at the company's headquarters in Lancaster, South Carolina. Think this sounds like a good fit? Apply today and let's talk.
Responsibilities:

• Leads the internal and external data analysis leveraging internal and syndicated data sources to identify opportunities for growth.
• Conducts market research and analysis related to competitive landscape, market trends and business development.
• Works with creative and graphic design teams to prepare promotional collateral such as brochures, print advertisements, digital and social media content and in store marketing.
• Coordinate, track, and report on loyalty, coupon, and rebate programs to determine effectiveness and optimization recommendations.
• Responsible for maintaining and tracking annual budgets for appropriate brands, segments, and markets.
  Qualifications:
  • B.A in Marketing, Digital Marketing, Communications, or similar field
  • 1+ years of combined strong internship or professional experience
  • Strong analytical skills including the ability to understand key business drivers and translate consumer behavior and trends.
  • Excellent written and verbal communication skills.
  • Adept at multi-tasking and project management. A can-do attitude is a must.
  • Microsoft Office Experience especially Power Point and Excel preferred.

Keywords: Paladin, Rock Hill , Marketing Analyst, Professions , Lancaster, South Carolina